We paired the IHG Premier Card with rising country artist Caylee Hammack for Gigs to Glory, an original web series which gives viewers an exciting behind-the-scenes-look at Caylee’s personal journey toward superstardom. I created the logo, web banners, RollingStone print ad, experiential photo booth, IG story posts, and helped produce the series from concept to completion.
Copywriter: John O'Toole
InterContinental Hotels Group wanted us to launch their new Premier Card in a big way. Given the excellent set of benefits for the card, as well as a fairly affordable annual fee and a connection to 5200+ hotels worldwide, there is a belief that the card is deserving of a bigger launch.
Team: Michelle Hardy - Art Director, John O’Toole - Copywriter
A Chase Marriott and Starbucks partnership to give customers 10% back when they use their Chase Marriott Rewards Credit Card to load a Starbucks card.
Copywriter: John O’Toole
A Chase Marriott and Google Play partnership to treat their customers to a free 90-day trial period for Google Play Music. This offer was supported through the Marriott ECM newsletter, display banners, and Facebook. We were tasked to create assets to leverage across these platforms.
Chase Marriott asked to have their homepage redesigned to promote the new Premier Plus Rewards card offering a limited time offer of 100,000 bonus miles.
